Think Green.Think Apple

SOURCE:http://www.iwallhd.com

An apple a day not only keeps the doctor away, but also preserves the environment.

Today, who doesn't know Apple. From Iphone to Ipad, from Itunes to Siri, Apple is one of the best known and admired brands in the world. A world leader in technology, it has now become a leader in the green initiative too.But that wasn't always the case.

Greenpeace has campaigned against Apple because of various environmental issues, including a global end-of-life take-back plan, non-recyclable hardware components and toxins within iPhone hardware.Since 2003 Greenpeace has campaigned against Apple's use of particular chemicals in its products, more specifically, the inclusion of PVC and BFRs in their devices.¹ After many protests, Apple committed to ending its use of coal and shifting to 100% clean energy.²

Apple takes their word very seriously.

In 2013 Apple announced it was using 100% renewable energy to power their data centers, and overall 75% of its power comes from renewable sources.³

Today’s iMac uses 0.9 watt of electricity in sleep mode. That’s 97 percent less than the first iMac.⁴

Apple's recycling program practices the use of material responsible recycling as much as possible and trying to reduce the material consumed overall.⁴

SOURCE:http://www.apple.com/environment

The Apple Store, Stanford, is powered by 100% renewable energy⁴

Apple claimed that 94% of its corporate facilities and 100% of its data centres are now powered by renewable energy sources such as solar power.⁴

Apple's Maiden data centre in North Carolina is powered by a large 20MW solar farm and biogas fuel cells and has earned a LEED Platinum rating.⁴

SOURCE:http://www.apple.com/environment/

The company said its new HQ being built in Cupertino, California, will use 30% less energy than an equivalent building, and will be home to around 7,000 trees most of them are drought tolerant to minimize landscaping water consumption⁴.

"We want to leave the world better than we found it. We’re proud of our progress but we know we have much more to do." — Tim Cook,CEO Apple

  Source : Youtube.com,http://www.apple.com/environment

Sources :

1.http://abcnews.go.com/Technology/PCWorld/story?id=3731164, 2.http://www.wired.com/2012/05/apple_coal/

3.http://www.businessweek.com/news/2013-03-21/apple-says-data-centers-now-use-100-percent-renewable-energy

4.http://www.apple.com/environment